BIGDOGLOBAL® worked with EpicEconomics, a subchannel of Lunar X, that focused on financial and economic content. We partnered with them to work on their YouTube thumbnails, not only to get more clicks but also reflect brand authority in the platform and niche.
[Client]
EpicEconomics
[Year]
2023
[Services]
Design
[Category]
Design
🎯 Objectives
Design custom YouTube banners that reflect Epic Economics’ educational focus and professional identity.
Strengthen visual coherence across the channel to establish credibility and brand trust.
Create a clear visual hierarchy that communicates the brand’s mission — simplifying complex economic ideas through engaging visuals.
Improve first-impression value and retention by presenting a polished, instantly recognizable aesthetic.
🧠 Strategy & Planning
Brand Analysis: Reviewed Epic Economics’ existing visuals to identify opportunities for stronger storytelling and audience engagement.
Design Direction: Defined a clean, intellectual style blending modern minimalism with academic depth — representing clarity, trust, and authority.
Visual Alignment: Ensured the new banner design complemented video thumbnails and overall channel identity for consistent brand presentation.
🎨 Production & Design
Graphic Design Execution: BIGDOGLOBAL® developed banner compositions that balance bold typography, clear messaging, and subtle imagery linked to economics and education.
Color & Composition Strategy: Used contrast and spatial balance to draw attention to key messaging while maintaining a calm, professional tone.
Scalability: Designed assets optimized for various devices (desktop, mobile, and TV display) to ensure visual integrity across formats.
📈 Results
Enhanced channel professionalism and viewer trust upon first visit.
Improved visual harmony between banners, thumbnails, and educational content.
Strengthened brand perception — positioning Epic Economics as a credible, design-driven source of financial education.
Contributed to better audience retention and subscriber growth through cohesive presentation.
💡 Lessons Learned
Even minimal design updates can have major impact on perceived brand authority.
Strategic use of color, spacing, and typography defines how audiences interpret educational content visually.
Design consistency across a channel reinforces brand memory and viewer loyalty.
🧩 Conclusion
The Epic Economics x BIGDOGLOBAL® collaboration demonstrates how purposeful design can elevate an educational brand’s presence and influence.
By crafting a visually coherent identity, BIGDOGLOBAL® helped transform a YouTube channel into a professional learning platform — where design clarity amplifies knowledge and trust.
